Updated Articles and Resources
-
Conducting a Marketing Audit
Created:
Thursday, November 04, 2010
Updated:
Tuesday, May 15, 2012
Whether you are an organization of 5,000 or 5, marketing will be the key to success. Yet many organizations do not know where to begin. And even organizations with highly-skilled marketing departme... -
Healthcare Opportunities – Healthcare Businesses – Healthcare Industry – Home Care Opportunities
Created:
Tuesday, February 08, 2011
Updated:
Tuesday, May 15, 2012
A quick review of the Bureau of Labor Statistics (BLS) shows that the healthcare field is growing by leaps and bounds and along with it healthcare opportunities. This article explores the possibili... -
nursing home administrator - becoming a nursing home administrator - nursing home administrator license - nursing home administration jobs - nursing home administrator training
Created:
Monday, April 02, 2012
Updated:
Tuesday, May 15, 2012
The nursing home administrator is a leader in the organization who not only directs its operations but in a large part is responsible for setting the tone of the culture. Now more than ever, true l... -
hospital readmissions - hospital admissions - mds 3.0 - preventing hospital admissions - preventing hospitalization
Created:
Tuesday, May 01, 2012
Updated:
Tuesday, May 15, 2012
Aging Services Providers will increasingly be tasked to figure out ways to reduce hospital admissions from long-term care settings. And there will be financial implications. The Long-Term Quality A... -
net promoter score - will you recommend - long term care sales and marketing - NPS - assisted living sales
Created:
Tuesday, May 01, 2012
Updated:
Tuesday, May 15, 2012
A Net Promoter Score (NPS) is based on the perspective that every company's customers can be divided into three categories: Promoters, Passives, and Detractors. By asking one simple question —... -
Nursing Home Activities – Activity Director – Activities for Seniors – Assisted Living Activities - becoming an activity professional
Created:
Tuesday, April 03, 2012
Updated:
Tuesday, May 15, 2012
Do you enjoy working with the elderly? Do you like a job that requires flexibility, ongoing learning, organization, communication skills and openness to new experiences? Then a career as an activit... -
testimonial - word of mouth marketing - social media - sales - marketing
Created:
Wednesday, February 01, 2012
Updated:
Tuesday, May 15, 2012
The economy is driven on word of mouth. People seek out referrals all the time from friends, families, neighbors. The referral is a story and if it is a good story, that is one that results in busi... -
Assisted Living Marketing - Marketing Assisted Living - Choosing Assisted Living - Assisted Living Sales
Created:
Wednesday, February 01, 2012
Updated:
Tuesday, May 15, 2012
Is your assisted living marketing and sales approach stale? Do you need to recharge your marketing to increase referrals and closes? Getting to a full occupancy and being profitable in today’... -
Assisted Living Sales - Selling Assisted Living - Choosing Assisted Living - Assisted Living Marketing
Created:
Wednesday, February 01, 2012
Updated:
Tuesday, May 15, 2012
Assisted Living Sales is a competitive marketplace. After all you are -
Assisted Living Sales - Nursing Home Sales - Long-Term Care Marketing - Healthcare Social Media - Social Media in Healthcare
Created:
Sunday, January 01, 2012
Updated:
Tuesday, May 15, 2012
The 18 to 33 age demographic is still the largest users of the social media yet older age demographics are rapidly catching up. And that is important to know as you ramp up your social media strate... -
Palliative Care – Hospice Care – Hospice – End of Life Issues – Living Wills – Last Will and Testament
Created:
Sunday, January 01, 2012
Updated:
Tuesday, May 15, 2012
Palliative Care is a misunderstood service most often associated with death and dying. In reality, palliative can give people a longer quality of life during any stage of life. It is specialized me... -
Economic Impact - Economic Impact Long-Term Care - Economic Impact Nursing Homes - Economic Impact of Health Providers
Created:
Sunday, January 01, 2012
Updated:
Tuesday, May 15, 2012
A report by the American Health Care Association (AHCA) shows that the nation’s nearly 16,000 nursing homes provide $153.8 billion of direct economic impact to state economic activity (1.1%) ... -
Assisted Living - Assisted Living Satisfaction - Assisted Living Quality - Assisted Living Workers - Assisted Living Residents - Caregivers
Created:
Sunday, January 01, 2012
Updated:
Tuesday, May 15, 2012
The first national survey measuring the satisfaction of residents, family and staff of assisted living facilities concludes that when it comes to assisted living satisfaction, residents seem very h... -
Nursing Home Environmental Services - Nursing Home Infection Control - Nursing Home Hiring - Nursing Home Housekeeping - Healthcare Housekeeping
Created:
Thursday, December 01, 2011
Updated:
Tuesday, May 15, 2012
Environmental services in long-term care across all settings is more than just keeping a clean and safe environment. It is also about providing a home to residents. The greatest challenge a long-te... -
Nursing Home Activities – Activity Director – Activities for Seniors – Assisted Living Activities
Created:
Thursday, December 01, 2011
Updated:
Tuesday, May 15, 2012
Residential living communities for seniors share more than an aging population. Each has a unique responsibility to provide for the mental well being of their residents. The activities program is o... -
Healthcare Quality Improvement – Healthcare Quality – Quality Heathcare – Patient Experience
Created:
Thursday, December 01, 2011
Updated:
Tuesday, May 15, 2012
There has been a lot of talk in long-term care about culture change, person-centered care, person-centered living. Much like hospitals there has been a lot of lip service to changing experiences. S... -
Assisted Living Sales - Nursing Home Sales - Long-Term Care Marketing - Healthcare Social Media - Social Media in Healthcare
Created:
Thursday, September 01, 2011
Updated:
Tuesday, May 15, 2012
Everyone is abuzz about the social media. Yet its application for healthcare is not entirely clear. Let’s simplify the social media equation for healthcare organizations. -
Customer Relationship Management - CRM - Healthcare CRM - Assisted Living Sales - Nursing Home Sales - Long-Term Care Marketing
Created:
Thursday, September 01, 2011
Updated:
Tuesday, May 15, 2012
CRM, or Customer Relationship Management, is a business strategy designed to reduce costs and increase profitability by solidifying customer loyalty. This allows customer facing employees in such a... -
Packaging Services - Nursing Home Sales - Long-Term Care Marketing
Created:
Thursday, September 01, 2011
Updated:
Tuesday, May 15, 2012
We are used to a nickel and dime economy. You buy something for a base price but then find out to really get what you want you need to add on services and costs. Savvy companies know how to package... -
Career Ladder - Health Careers - Career Planning - Career Path - Nursing Home Careers - Assisted Living Careers - Home Health Careers
Created:
Thursday, September 01, 2011
Updated:
Tuesday, May 15, 2012
A career ladder is a structured sequence of job positions through which a person progresses in an organization. While common in many industries, aging services has been slow to embrace this concept... -
Nursing Homes - Nursing Home Satisfaction - Nursing Home Quality - Nursing Home Workers - Nursing Home Residents - Caregivers
Created:
Thursday, July 14, 2011
Updated:
Tuesday, May 15, 2012
With so much emphasis on quality and satisfaction in healthcare, nursing homes have begun to measure their performance. My InnerView is a company that provides senior care leaders evidence-based ma... -
Home Health Care - Home Health - Aging in Place - Home Health Services - Home Health Nursing - Home Health Jobs - Home Health Certification
Created:
Thursday, July 14, 2011
Updated:
Tuesday, May 15, 2012
According to the National Association for Home Care and Hospice, home care began in the US in the 1880’s. Approximately 12 million individuals currently receive care from more than 33,000 pro... -
Disaster Planning – Emergency Preparedness – Heathcare Disaster Planning – Hospital Disaster Planning
Created:
Thursday, June 02, 2011
Updated:
Tuesday, May 15, 2012
There is no shortage of disasters sweeping the world. And in some cases, no amount of preparation can spare you from bad consequences. But having a disaster plan in place for your facility can mini... -
Healthcare Quality Improvement – Healthcare Quality – Quality Heathcare – Patient Experience
Created:
Thursday, June 02, 2011
Updated:
Tuesday, May 15, 2012
Culture change is a movement in healthcare to revolve the care around the resident based on their unique needs and interests. It has been hard to take hold because the business case for culture cha... -
Employee Satisfaction – Employee Retention – Total Rewards – Employee Engagement – Voice of the Customer
Created:
Friday, May 27, 2011
Updated:
Tuesday, May 15, 2012
Finding and keeping talented staff in the aging services industry is hard. Workforce satisfaction is more than wages and benefits. The intangibles of workforce satisfaction – respect and empo... -
Adult Day Care Centers – Medical Day Care – Elderly Day Care – Senior Day Care – Aging in Place
Created:
Thursday, May 26, 2011
Updated:
Tuesday, May 15, 2012
As society moves away from institutionalized care to home based care and aging in place, the vital role that adult day services play will grow. Now is the time to consider this as a viable business... -
Aging in Place – Technology and Aging – Assistive Tech – Aging in Place Technology – Aging Technology
Created:
Wednesday, May 25, 2011
Updated:
Tuesday, May 15, 2012
Aging in Place is something that older adults say they want but to achieve it takes more than good health. Aging in Place can only happen when technology solutions help it to happen. Let’s se... -
Health Care Food Services – Nursing Home Food – Hospital Food – Healthcare Food Services Careers – Person-Centered Care
Created:
Tuesday, May 10, 2011
Updated:
Tuesday, May 15, 2012
Food services in long-term care has come a long way, both in quality and taste as well as service and choice. Resident-centered food service is an essential part of the culture change movement in l... -
Advocacy – Health Advocacy – Lobbying - Health Legislation – Health Care Lobbying
Created:
Monday, May 09, 2011
Updated:
Tuesday, May 15, 2012
In this article you will find go-to-sources that will help you find and track legislation. And more importantly, these resources will show you how to get involved in the issues so you can advocate ... -
Nursing Home Quality – Assisted Living Quality – Person Centered Care – Culture Change in Healthcare – Nursing Home Culture Change
Created:
Monday, May 09, 2011
Updated:
Tuesday, May 15, 2012
There are many quality initiatives being pursued in the aging services sector. Many overlap. Often you will see many of the same quality organizations in long-term care and aging services cooperati... -
Employee Retention – Rewards and Recognition – Employee Recruitment – Retention Strategies
Created:
Wednesday, April 27, 2011
Updated:
Tuesday, May 15, 2012
Direct care workers have hard jobs, are low paid, and nearly ever receive the rewards and recognition deserved. That is why employee retention is so hard to achieve in aging services. When a positi... -
Design for Aging – Aging in Place – Ageing in Place – Universal Design
Created:
Monday, April 11, 2011
Updated:
Tuesday, May 15, 2012
Design for an aging population reaches far beyond the borders of a home. And that means great opportunity for architects, interior designers and contractors who want to embrace this space. In this ...